How Searching For Your Favourite Celebrity May Not End Well | McAfee Blogs

How Searching For Your Favourite Celebrity May Not End Well

2020 has certainly been the year for online entertainment. With many Aussies staying home to stay well, the internet and all its offerings have provided the perfect way for us all to pass time. From free movies and TV shows to the latest celebrity news, many of us have devoured digital content to entertain ourselves. But our love affair with online entertainment certainly hasn’t gone unnoticed by cybercriminals who have ‘pivoted’ in response and cleverly adapted their scams to adjust to our insatiable desire for content.

Searching For Our Favourite Celebrities Can Be A Risky Business

Cybercriminals are fully aware that we love searching for online entertainment and celebrity news and so devise their plans accordingly. Many create fake websites that promise users free content from a celebrity of the moment to lure unsuspecting Aussies in. But these malicious websites are purpose-built to trick consumers into sharing their personal information in exchange for the promised free content – and this is where many come unstuck!

Who Are The Most Dangerous Celebrities of 2020?

McAfee, the world’s leading cybersecurity company, has researched which famous names generate the riskiest search results that could potentially trigger consumers to unknowingly install malware on their devices or unwillingly share their private information with cybercriminals.

And in 2020, English singer-songwriter Adele takes out the top honours as her name generates the most harmful links online. Adele is best known for smashing the music charts since 2008 with hit songs including ‘Rolling in the Deep’ and ‘Someone Like You’. In addition to her award-winning music, Adele is also loved for her funny and relatable personality, as seen on her talk show appearances (such as her viral ‘Carpool Karaoke’ segment) and concert footage. Most recently, her weight-loss and fitness journey have received mass media attention, with many trying to get to the bottom of her ‘weight-loss’ secrets.

Trailing Adele as the second most dangerous celebrity is actress and star of the 2020 hit show Stan ‘Love Life’ Anna Kendrick, followed by rapper Drake (no. 3), model and actress Cara Delevingne (no. 4), US TikTok star Charli D’Amelio (no. 5) and singer-songwriter Alicia Keys (no. 6). Rounding out the top ten are ‘Sk8r Boi’ singer Avril Lavigne (No. 7), New Zealand rising music star, Benee (no. 8), songstress Camila Cabello (no. 9), and global superstar, singer and actress Beyonce (no. 10).

Aussies Love Celebrity Gossip

Whether it was boredom or the fact that we just love a stickybeak, our love of celebrity news reached new heights this year with our many of us ‘needing’ to stay up to date with the latest gossip from our favourite public figures. Adele’s weight-loss journey (no.1), Drake’s first photos of ‘secret son’ Adonis (no. 4), and Cara Delevingne’s breakup with US actress Ashley Benson (no. 5), all had us Aussie fans flocking to the internet to search for the latest developments on these celebrity stories.

We’ve Loved New Releases in 2020

With many of us burning through catalogues of available movies and TV shows amid advice to stay at home, new release titles have definitely been the hottest ticket in town to stay entertained.

Rising to fame following her roles in ‘Twilight’ and musical comedy ‘Pitch Perfect’, Anna Kendrick (no. 2) starred in HBO Max series ‘Love Life’ which was released during the peak of COVID-19 in Australia, as well as the 2020 children’s film ‘Trolls World Tour’. R&B and pop megastar Beyonce (no. 10) starred in the 2019 remake of Disney cult classic ‘The Lion King’ and released a visual album ‘Black Is King’ in 2020.

Music Has Soothed Our Souls This Year 

While live concerts and festivals came to a halt earlier this year, many of us are still seeking music – both old and new – to help us navigate these unprecedented times. In fact, musicians make up 50% of the top 10 most dangerous celebrities – hailing from all genres, backgrounds and generations.

Canadian rapper Drake (No. 2) sparked fan interest by dropping his ‘Dark Lanes Demo Tapes’ album including hit songs ‘Chicago Freestyle’ and ‘Tootsie Slide’ that went massively viral on TikTok. New Zealand singer Benee also came out of the woodwork with viral sensations Supalonely and Glitter topping charts and reaching global popularity on TikTok.

Known for her enormously successful R&B/Soul music in the early 2000s, Alicia Keys (no. 6) released a string of new singles in 2020. Camila Cabello’s ‘Senorita’ duet with Canadian singer and now boyfriend Shawn Mendes, was Spotify’s most streamed song of 2019. The couple continued to attract copious attention as fans followed stories reporting on the lovebirds self-isolating together in Miami earlier this year.

How to Avoid Getting Caught In An Online Celebrity Scam

Please don’t feel that getting caught by an ill-intentioned cybercrime is inevitable. If you follow these few simple tips, you can absolutely continue your love of online entertainment and all things celebrity:

1. Be Careful What You Click

If you are looking for new release music, movies or TV shows or even an update on your favourite celebrity then ALWAYS be cautious and only click on links to reliable sources. Avoid ‘dodgy’ looking websites that promise free content – I guarantee these sites will gift you a big dose of malware. The safest thing is to wait for official releases, use only legitimate streaming sites and visit reputable news sites.

2. Say NO to Illegal Streaming and Downloading Suspicious Files

Yes, illegal downloads are free but they are usually riddled with malware or adware disguised as mp3 files. Be safe and use only legitimate music streaming platforms – even if it costs a few bucks! Imagine how devastating it would be to lose access to everything on your computer thanks to a nasty piece of malware?

3. Protect Your Online Safety With A CyberSecurity Solution

One of the best ways of safeguarding yourself (and your family) from cybercriminals is by investing in an  comprehensive cybersecurity solution like McAfee’s Total Protection. This Rolls Royce cybersecurity package will protect you from malware, spyware, ransomware and phishing attacks. An absolute no brainer!

4. Get Parental Controls Working For You

Kids love celebrities too! Parental control software allows you to introduce limits to your kids’ viewing which will help minimise their exposure to potentially malicious or inappropriate websites when they are searching for the latest new on TikTok star Charlie D’Amelio or go to download the latest Benee track.

I don’t know how my family of 6 would have survived this year without online entertainment. We’ve devoured the content from three different streaming services, listened to a record number of hours on Spotify and filled our heads with news courtesy of online news sites. And while things are looking up, it will be a while before life returns to normal. So, please take a little time to educate your family on the importance of ‘thinking before you click’ and the perils of illegal downloading. Let’s not make 2020 any more complicated!!

Stay safe everyone!

Alex x